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The original Nivea Creme — the blue tin that has sat on UK bathroom shelves since 1911. A simple, rich, all-skin-types moisturiser built around the brand's classic Eucerit emulsion. Use it on face, hands, elbows, lips, cuticles, knees, the cracked corner of your nail bed — anywhere skin needs sealing. The 250 ml tub lives in the bathroom, the 150 ml in a handbag, the 60 ml in a coat pocket. Three generations of UK shoppers grew up on it; it still earns its place.
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