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Crazy Color, the UK heritage punk-era brand from Renbow, has been doing vivid semi-permanents for decades. Fire is a hot orange-red with warm orange undertones, the colour that looks lit-from-within in sunlight and fades through copper into a peachy blush over 4-8 washes. Deposit-only, so it lifts no pigment - you'll get the true shade on bleached or light blonde hair, and a fiery glaze on darker bases. For people who want their head to look like a sunset.
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